This is Insuresense Consultants (Pty) Ltd ’s (Insuresense) privacy policy.

This policy applies to all personal information of visitors to our Firearms Guardian website ( Insuresense respects the privacy of all visitors, Firearms Guardian policyholders and potential Firearms Guardian policyholders. It undertakes not to trade in or share their personal information nor monitor their communications, except when required by law or as provided herein.

This Policy confirms how and when Insuresense will gather visitors’ and policyholders’ personal information and how we intend to use it. This Policy also provides our visitors or policyholders with an avenue of redress where Insuresense or any of its employees has infringed any of your rights.

Insuresense may need to change or update this policy from time to time. Any updated versions will be placed on our website effective from the posting date. Where practical, we will notify you of changes.



From time to time, Insuresense will collect certain personal information about our policyholders and visitors to our website. Such information will include both identifiable personal data as well as non-identifiable personal information. We respect your privacy rights and comply with all applicable laws in handling personal information.

When used in this privacy statement, the term “personal information” has the meaning given to it in the Protection of

Personal Information Act, 2013 (POPI). Generally speaking, personal information is any information that can be used to identify a natural or juristic person personally. Therefore, if any information we collect personally identifies you or you are reasonably identifiable, we will treat it as personal information.

Identifiable personal information will be collected when a visitor, policyholder or potential policyholder signs up or supports any campaign that Insuresense may run from time to time – related to our core objectives and purpose – and/or visits or browse our website or make use or support any such campaigns and/or makes use of our network website to support any of our affiliate programmes. We may also, with your permission and consent and as permitted by law, collect personal information about you from other organisations or third parties where appropriate. In most cases, Insuresense will collect personal information to ensure proper record keeping of all supporting persons and/or entities and to ensure continued provision of the most relevant content and best possible service and feedback that suits the needs of our supporters, visitors, policyholders and/or future policyholders. In addition, the law sometimes requires Insuresense to collect personal information about customers. Except where the law requires otherwise, we undertake to protect the confidentiality of such data.

Non-identifiable information is gathered automatically when a person visits Insuresense’s website, those websites hosted by Insuresense, and the information obtained will be stored in the Insuresense system(s).

If you provide us with personal information relating to a third party, please ensure that you are authorised.



The information we collect depends on the Insuresense campaigns, products and services you subscribe to or comment on. This includes but is not limited to the following:

  • your name, date of birth, home language, address, account information and email addresses;
  • websites that you visit (your internet browsing history, including dates and times of visits);
  • your preference for particular products, services and activities;
  • your bandwidth and other usages/capacity/connectivity requirements and the levels of service that you require;
  • your contacts with us from time to time;
  • billing and account information, payment records if applicable;
  • cookies and usage data.



Insuresense may, on occasion, use and analyse your personal information to:

  • contact you about promotional offers; advise you of matters relevant to any campaign currently being undertaken or that may be undertaken in the future and, in some cases, solicit your feedback;
  • process policy applications and keep you updated on any news and/or events;
  • provide and maintain the relevant service and feedback to you;
  • provide customer care and support related to our campaigns;
  • to detect, prevent and address technical issues;
  • administer the website and mobile applications (as the case may be);
  • carry out research and statistical analysis; and


You may opt-out of receiving any communications of this nature by contacting our offices either electronically or telephonically.

We may also log the websites you visit, collect IP addresses and information about your operating system and the type of browser you use for the purposes of our system administration and audit our site’s use. This data, however, will not be used to identify individual users.

Any information that Insuresense collects from you through correspondence with us, whether via email, telephonically or by written letter, will only be used to address the matters within that correspondence. If this requires referring such correspondence to other departments within Insuresense or its affiliates or to a third party to ensure customer service and prompt and correct feedback related to your question, your personal information will only be disclosed to the point necessary to address your query or concerns and will otherwise be kept confidential.


Usage Data – Mobile

When you access the Insuresense ’s Website by or through a mobile device, we may collect certain information automatically, including, but not limited to, the type of mobile device you use, your mobile device unique ID, the IP address of your mobile device, your mobile operating system, the type of mobile Internet browser you use, unique device identifiers and other diagnostic data (“Usage Data”).


Tracking and Cookies Data

Insuresense uses cookies and similar tracking technologies to track the activity on our Service and hold certain information.

Cookies are files with a small amount of data, which may include a unique anonymous identifier. Cookies are sent to your browser from a website and stored on your device.

Tracking technologies also used are beacons, tags, and scripts to collect and track information and improve and analyse our service.

You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our online services.

Examples of Cookies we use:

  • Session Cookies. We use Session Cookies to operate our Service or website.
  • Preference Cookies. We use Preference Cookies to organise your preferences and various settings.
  • Security Cookies. We use Security Cookies for security purposes.



We may disclose your personal information to:

  • our employees, contractors, affiliates or third-party service providers in connection with the Website and our business operators;
  • our insurers, underwriters and professional advisors, including our accountants, lawyers, business advisors and consultants;
  • new colleagues and the manager of any entity through which they operate if we merge, combine or divest a part of our business;
  • law enforcement or regulatory bodies as required by law;
  • any other juristic or natural person for any authorised purpose with your express consent;
  • protect and defend the rights and property of Insuresense ; and
  • prevent and/or investigate possible wrongdoing in connection with our services.


We will never sell your personal information.

We do not currently send personal information outside of South Africa. However, should it become necessary, we will do so in accordance with applicable laws.

We may use your contact details to send you details of new products, campaigns or services that may interest you. These communications may be sent in various forms (including by post and email) per applicable marketing laws. If you indicate a preference for a method of communication, we will endeavour to use that method as far as practically possible.


Transfer Of Data

If you are located outside South Africa and choose to provide information to us, please note that we transfer the data, including Personal Data, to South Africa and process it here.

Your consent to this Privacy Policy followed by your submission of such information represents your agreement to that transfer.



Any information that customers disclose in a public space, including on any bulletin board, chat room, or any site

Insuresense may own, is available to anyone else who visits that space. Insuresense cannot safeguard any information you disclose there.



Sites hosted by Insuresense may contain links to sites that belong to third parties unrelated to us. Insuresense cannot be held responsible for any use of your personal information arising from you disclosing such information on third-party sites. Insuresense cannot protect any information you may disclose on these sites and recommends that you review the privacy policy statements of those sites you visit.

Insuresense reserves the right to disclose information about customers where required in good faith, to do so by law, exercise our legal rights, or defend ourselves against legal claims.



Insuresense uses third-party vendor remarketing tracking cookies, including the Google AdWords tracking cookie. This means we will continue to show ads to you across the internet, specifically on the Google Content Network (GCN).

Insuresense respects your privacy and does not collect identifiable information with Google’s or any other third-party remarketing system.

The third-party vendors, including but not limited to Google, whose services we use – will place cookies on web browsers to serve ads based on past visits to our website. Third-party vendors, including Google, use cookies to serve ads based on a user’s prior visits to your website. This allows us to make special offers and continue to market our services to those who have shown interest in our service.



As the Website is accessible via the internet, and the internet is inherently insecure, we cannot guarantee the security of information you send to us online (including that it will not be intercepted). Therefore, you send information to us online so at your own risk.

We may keep your personal information in either electronic or hard copy form. In both cases, we take reasonable and appropriate steps to ensure that the personal information is protected from misuse and loss and unauthorised access, modification or disclosure.

Personal information is destroyed or de-identified when no longer needed or when we are no longer required by law to retain it (whichever is the later).



You have the right to contact us at any time requesting:

  • confirmation that we have your personal information;
  • access to the records containing your personal information or a description of the personal information that we hold about you;
  • the identity or categories of third parties who have had, or currently have, access to your personal information; and
  • Request that we update incorrect information.


Details on how to make a request are available in our PAIA manual. When making a request, we will require adequate proof of your identity. We will try to provide you with suitable means of accessing information where you are entitled to it by, for example, posting or emailing it to you.

There may be instances where we cannot grant access to your personal information. For example, if access would interfere with the privacy of others or would result in a breach of confidentiality, we may need to refuse access. If we refuse access, we will give written reasons for the refusal.

If you believe that any personal information we hold about you is inaccurate, irrelevant, outdated, incomplete or misleading, you may ask us to correct it. If you believe that any personal information we hold about you is excessive or has been unlawfully obtained or that we are no longer authorised to retain it, you may ask us to destroy or delete it. If we do not agree that there are grounds for action, you may ask us to add a note to the personal information stating that you disagree with it.

We may charge a reasonable fee to cover its administrative and other costs in providing information to you. However, we will not charge for simply making a request or making any personal information corrections.

You have the right to request the deletion of personal information held, which will be implemented subject to applicable law.



Insuresense may employ third-party companies and individuals to facilitate our Service (“Service Providers”), to provide the Service on our behalf, to perform Service related services or assist us in analysing how our Service is used. These third parties have access to your Personal Data only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose.

We may use third-party Service Providers to monitor and analyse the use of our Service.



Our Service does not address anyone under the age of 18 (“Children”).

We do not knowingly collect personally identifiable information from anyone under the age of 18. However, if you are a parent or guardian and you are aware that your Children have provided us with Personal Data, please contact us. If we become aware that we have collected Personal Data from children without verification of parental consent, we take steps to remove that information from our servers.



If you believe that your personal information has been unlawfully accessed or acquired, you can contact us and provide details of the incident so we can investigate it.

We will treat your complaints confidentially (unless otherwise required by law), investigate those complaints and aim to ensure that they are resolved within a reasonable time.



If your personal information changes, please let us know and provide us with all changes as soon as reasonably possible to enable us to update it.



1. Updated 1 July 2020

2. Updated 14 February 2022

3. Updated 7 September 2023